Fiasco icon spacing, once again, brought the ethical issues surrounding the design crowdsourcing to front. To combat the problem recurs, Behance introduced a new spin on the model that does not include a crowdsourcing (tracked) speculative.
Rather than ask designers to submit an entry for the competition, where the client only compensation awarded to the winner of competition ", Web Designer, should submit the best work from their portfolios.If curators and community likes what they see, they will move to the next round. those they elect a creative brief is full, receive to prepare it for the customer and get paid no matter if their height is selected or not.
This is more like a model being used by companies a year, instead of model speculative workers employed by most crowdsource design sites. It allows designers to create new or unknown to receive exposure for their work.
Before we get into why bad work, let's discuss what is tracked.Specification or speculative work, is providing a good or service for a possible payment. Elisabetta Bruno of ThinkCreation writes no!Following up on the Web site that, in the context of the design specification, "specification requires the designer to invest time and resources with any guarantee of payment".
A trace is always met (and was a thorn in the side of professional designers everywhere), but with the Internet, it is much more common.Pitch is generally going, "Hey, read this short, send your idea if I like it ... I have to pay you $ X."
The problem, of course, is that if you are a professional or an aspiring, you should be compensated for your work.There are different schools of thought about where you draw the line between competition of something highly speculative;However, if someone asks for a logo or a final design based on a set of parameters, and wants to see ideas and thoughts before they agree to pay, this is a tracked.
In the case of a symbol space, the company took a bad situation (to a negative reaction in the logo) and made it worse. many community design thought that the request for new icons via Facebook was etiquette completely of of a discipline of design and devaluation of the profession.In addition, it is not working. interval not to accept a better logo of the company;He ended up going back to its classic logo.
This does not mean that no good can come crowdsourcing or alternate traditional agency model is necessary especially for Web designers, hippie.
Behance approach uses the crowdsourcing to help the best content, best designs rise to the top of the design competition, but without all the values or an employee sent on the basis of speculative.
For example, identity design, bhiilotia Behance members should send all the work from their portfolios that best exemplifies excellence in design identity.Hence, the simple desire to, sponsor, put together to pick their favorite five jobs.
At this point, these five designers offered consulting agreement, attendees to join the roster of "design."At this point, the designer chooses to sign the contract will be brief, be guaranteed $ 2,500 their deliverables. If you selected a design, he or she will receive a $ 5,000 bonus, take place for the design.
In other words, the idea is to create a work specifically for the competition, but just to list the existing work only if you have chosen ... go to the next level you will be asked to create anything new, at this point, you are still guaranteed minimum payment is an interesting way to use crowdsourcing without asking for a trace.
Of course, some point rule about sending your portfolio is going to be a difficult to enforce. we are confident that there will be people who will work particularly in order to reach the next level of competition is misery (unless they are purely a creative exercise), but still, we feel that falls outside the scope of the traditional tracking.
When it comes to the idea of designing a crowdsourced, there are opinions of the two parties she. while I am personally opposed to speculative work and think it's destructive community design designers, people to obtain these kinds of submissions, I know the benefits on a larger buffer utilization, a more general designers.
This is one of the reasons why I like the last access of Behance contests, why I hope other companies consider this sort of approach, rather than trying to convince designers to submit complete briefs for free.
Image courtesy of Behance
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