ECommerce SEO: Optimizing Products

Effective search engine optimization (SEO) can be tricky when it comes to ecommerce sites, considering how many pages and products normally have. Before hiring expensive outside firm SEO to help optimize your Web site to improve your search engine ratings, here are some tips to help you optimize your product pages and then your Web site more SEO friendly ecommerce.

Piece of description of default – never use static product that comes from the manufacturer.You will have the exact same copy as the other merchants who sell the products, search engines will view your site for duplicate content (which could be bad for your ratings). write a description for each product — sound daunting but the result is certainly worth the effort.

Be unique – the risk of sounding job, write a unique product descriptions for each product, even those that are similar to change one or only two words is not going to cut it – be unique!

Optimizes new products – as soon as new products are added to the Web site, optimize them!Whether it is in the weekly or monthly, depending on how to add new products.

Save only the product name in the URL- to save all of the URLs of your site unique products are clean, simply use the name of the product: www.yoursite.com/productname. avoiding using the category name in a URL is a good idea for several reasons, first is to make it easier. long and may create duplicate content is a mess, what happens if the product categories under multiple categories or transfer product one category to another?Do not create a lot of unnecessary work for yourself – things would be much easier if you use only the simple name of the product in the URLs of the product.

Eases product names-- you don't need to be changed product url so wisely choose any product name and stick to it!

Ecommerce setup Defaults optimizing product – SEO does not have to be manually. when new products are added to your site, there are some defaults instead of to the product page slightly optimized automatically when it is added. for example, heading tags are automatically pulled from there product or automate meta description by deriving it from the first 100 characters of the product description you wrote.